Last updated February 2026
Tools/SSI Score Explainer
Free Tool

LinkedIn SSI Score Explainer

Enter your Social Selling Index scores and get a clear action plan to improve each dimension.

4 SSI dimensions
Priority action plan
Industry benchmarks

Where to find your SSI score

Visit linkedin.com/sales/ssi while logged in. It's free to view — no Sales Navigator subscription needed.

1Enter your SSI scores
Average
/25
Poor (0-10)Avg (11-16)Good (17-21)Elite (22-25)
Needs work
/25
Poor (0-10)Avg (11-16)Good (17-21)Elite (22-25)
Average
/25
Poor (0-10)Avg (11-16)Good (17-21)Elite (22-25)
Average
/25
Poor (0-10)Avg (11-16)Good (17-21)Elite (22-25)

Total SSI Score

47/100

Your tier

Developing
2Your improvement priorities
Find the Right People
10/25Focus here first

Search for and connect with 10 relevant people per week using Advanced Search

Save 5 lead searches in Sales Navigator to get weekly alerts

Use the ‘People Also Viewed’ sidebar to discover adjacent connections

Build Relationships
11/25

Send personalized connection requests to 5 relevant people daily

Follow up with new connections within 24 hours with a value-first message

Reconnect with dormant connections by reacting to their recent content

Establish Your Professional Brand
12/25

Complete all profile sections including Skills, Education, and Recommendations

Add 5 pieces of media to your Featured section (posts, videos, documents)

Collect 3 recommendations from clients or colleagues this month

Engage With Insights
14/25

Comment thoughtfully on 10 posts per day (not just ‘Great post!’)

Share 1 article or insight per day with your own commentary

Post original content at least 3 times per week

Quick wins — do these today

Find the Right People: Search for and connect with 10 relevant people per week using Advanced Search

Build Relationships: Send personalized connection requests to 5 relevant people daily

3Industry benchmark comparison

Average SSI score by professional role. Your score: 47

Leadership
avg 70Below
Consulting
avg 68Below
Sales
avg 65Below
HR / Recruiting
avg 62Below
Marketing
avg 58Below
Technology
avg 55Below

Benchmarks based on LinkedIn's published SSI data by role category.

What is LinkedIn SSI and why it matters for creators

LinkedIn's Social Selling Index (SSI) was originally designed to measure how effectively salespeople use LinkedIn to find prospects and close deals. But for creators and professionals, it's become a proxy for overall LinkedIn engagement quality.

A high SSI doesn't just reflect vanity metrics — it signals that your profile is compelling, your network is relevant, and your engagement is genuine. LinkedIn's algorithm favors active, high-SSI profiles with better organic reach.

Professionals with SSI scores above 70 see significantly more profile views and connection acceptance rates compared to the average LinkedIn user. For content creators, this translates directly to more impressions per post.

How to use this tool

Find your SSI scores

Visit linkedin.com/sales/ssi to see your four individual dimension scores.

Enter each score

Use the sliders or number inputs to enter each dimension score (0-25 each).

Review your priorities

The tool sorts your dimensions from lowest to highest and surfaces the most impactful actions.

Act on quick wins

The quick wins section gives you one action per weak dimension you can execute today.

Compare to your industry

See how you stack up against the average score for your role category.

Frequently asked questions